Model the pass around the use case.
Choose the right structure for loyalty, offer, access, ticket, membership, or generic pass programs.
Pass creation
Build Apple and Google Wallet passes from one workspace.
Turn a business use case into a wallet-ready pass structure with the right fields, format, and customer-facing content.
Feature overview
Create branded wallet passes for loyalty, offers, tickets, membership, access, and custom customer journeys.
Apple Wallet and Google Wallet pass setup
Branded pass content for multiple use cases
Reusable structures for repeat launches
Keep brand details consistent.
Centralize pass naming, messaging, and customer-facing details so launches do not depend on scattered manual files.
Prepare for both ecosystems.
Shape pass content with Apple Wallet and Google Wallet expectations in mind from the start.